The Entrepreneurs Playbook

Over the past 20 years, people from all walks of life have asked me, “how do I know if I should start my own company?” Entrepreneurs come in all shapes and sizes. They are of different races, genders, economic backgrounds, ages, and educational backgrounds. Regardless of where you come from, three things tip the odds in your favor: passion, motivation, and realistic expectations. Passion is THE most important thing in life. You have to have passion not only for your business idea but also for life in general. I could talk on and on for days about passion outside of